Dr. Christopher Newman | Published Research | Ole Miss

RESEARCH

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Galvan, Emma G. and Christopher L. Newman (2025), “The Digital Detox Paradox: Potential Backfire Effects of Digital Detox Interventions on Consumer Well-Being," Journal of Public Policy & Marketing, Forthcoming.

Christopher Newman David Gligor Supply Chain

Newman, Christopher L., Yoon-Na Cho, and David Gligor (2023), “A Multi-Tier Approach to Supply Chain Collaboration: Implications of Shopper Solutions," International Journal of Logistics Management, 34(6), 1759-1780.

Newman, Christopher L., and Saim Kashmiri (2022), “The Unintended Effects of Health Information Base Rates on Health Risk Estimates and Behavioral Intentions," International Journal of Advertising, 41(6), 1038-1063.

Transformative Consumer Research journal of public policy and marketing newman finkelstein davis 2021

* Newman, Christopher L., Stacey R. Finkelstein, and Brennan Davis (2021), “Transformative Consumer Research and Public Policy and Marketing Research: Distinct, Yet Complementary, Approaches," Journal of Public Policy & Marketing, 40(3), 331-335.

* Invited Article. All authors contributed equally.

Gligor Buyer-Supplier Market Orientation Fit Industrial Marketing Management

Gligor, David M., Ismail Gölgeci, Christopher L. Newman, and Siddik Bozkurt (2021), “Performance Implications of the Buyer-Supplier Market Orientation Fit," Industrial Marketing Management, 93(February), 161-173.

Cannabis legalization marijuana regulation Newman Mason Langenderfer 2021

* Newman, Christopher L., Marlys Mason, and Jeff Langenderfer (2021), “The Shifting Landscape of Cannabis Legalization: Potential Benefits and Regulatory Perspectives," Journal of Consumer Affairs, 55(3), 1169-1177.

* Invited Article. All authors contributed equally.

Gligor Black Salesperson Buyer Seller Negotiations

*Gligor, David M., Christopher L. Newman, and Saim Kashmiri (2021), “Does Your Skin Color Matter in Buyer-Seller Negotiations? The Implications of Being a Black Salesperson," Journal of the Academy of Marketing Science, 49(5), 969-993.

* 2021 JAMS/Sheth Foundation Best Paper Award Finalist

Thomas Newman Finkelstein Cho Cascio Shopper Solutions Services Marketing

Thomas, Ashley M., Christopher L. Newman, Stacey R. Finkelstein, Yoon-Na Cho, and Allyn Cascio (2021), “Consumer Responses to Shopper Solutions in Service Settings," Journal of Services Marketing, 35(2), 237-247.

Frontline Employee Complaining Locander Journal of Business Research 2020

Locander, Jennifer A., Allyn Cascio, and Christopher L. Newman (2020), “Customer Reactions to Frontline Employee Complaining in Retail Service Environments: The Role of Perceived Impropriety," Journal of Business Research, 107(February), 315-323.

exclusive promotions newman cinelli vorhies folse 2019 journal of academy of marketing science

* Newman, Christopher L., Melissa D. Cinelli, Douglas Vorhies, and Judith Anne Garretson Folse (2019), “Benefitting a Few at the Expense of Many? Exclusive Promotions and Their Impact on Untargeted Customers,” Journal of the Academy of Marketing Science, 47(1), 76-96.

* 2019 JAMS/Sheth Foundation Best Paper Award Finalist

Berry Burton Howlett Newman 2019 Journal of Public Policy and Marketing Menu Calorie Labeling Chain Restaurants

*Berry, Christopher, Scot Burton, Elizabeth Howlett, and Christopher L. Newman (2019), “Understanding the Calorie Labeling Paradox in Chain Restaurants: Why Menu Calorie Labeling Alone May Not Affect Average Calories Ordered,” Journal of Public Policy & Marketing, 38(2), 192-213.

*Winner of the 2021 American Marketing Association - EBSCO Responsible Research in Marketing Award

Newman Burton Andrews Netemeyer Kees 2018 Journal of Academy of Marketing Science Front of Pack Nutrition Labeling

*Newman, Christopher L., Scot Burton, J. Craig Andrews, Richard G. Netemeyer, and Jeremy Kees (2018), “Marketers’ Use of Alternative Front-of-Package Nutrition Symbols: An Examination of Effects on Product Evaluations,” Journal of the Academy of Marketing Science, 46(3), 453-476.

* 2018 JAMS/Sheth Foundation Best Paper Award Finalist

* 2022 American Marketing Association - EBSCO Responsible Research in Marketing Award Finalist

Bricks or Clicks Newman Wachter White 2018 Journal of Services Marketing Retail Mobile Apps

Newman, Christopher L., Kathy Wachter, and Allyn White (2018) “Bricks or Clicks? Understanding Consumer Usage of Retail Mobile Apps,” Journal of Services Marketing, 32(2), 211-222.

Newman Howlett Burton 2017 Rutgers Business Review Front of Package Nutrition Labeling

* Newman, Christopher L., Elizabeth Howlett, and Scot Burton (2017) “Front-of-Package Nutrition Labeling: Which Labels Benefit Consumers the Most and Why Do They Help?” Rutgers Business Review, 2(1), 49-55.

* Invited Article.

Newman Howlett Burton 2016 Objective Evaluative Front of Package Cues Journal of Consumer Research Processing Fluency

Newman, Christopher L., Elizabeth Howlett, and Scot Burton (2016) “Effects of Objective and Evaluative Front-of-Package Cues on Food Evaluation and Choice: The Moderating Influence of Comparative and Non-Comparative Processing Contexts,” Journal of Consumer Research, 42(5), 749-766.

Burton Cook Howlett Newman 2015 Health Halos Health Horns Nutrition Facts Panel Journal of Academy of Marketing Science 2015

Burton, Scot, Laurel A. Cook, Elizabeth Howlett, and Christopher L. Newman (2015) “Broken Halos and Shattered Horns: Overcoming the Biasing Effects of Prior Expectations Through Objective Information Disclosure,” Journal of the Academy of Marketing Science, 43(2), 240-256.

Hieke Newman 2015 GDA Guideline Daily Amounts Journal of Consumer Affairs

Hieke, Sophie, and Christopher L. Newman (2015) “The Effects of Nutrition Label Comparison Baselines on Consumers’ Food Choices,” Journal of Consumer Affairs, 49(3), 613-626.

Newman Howlett Burton 2014 Journal of Retailing Front of Package Nutrition Labeling

Newman, Christopher L., Elizabeth Howlett, and Scot Burton (2014) “Shopper Response to Front-of-Package Nutrition Labeling Programs: Potential Consumer and Retail Store Benefits,” Journal of Retailing, 90(1), 13-26.

Childhood obesity Newman Howlett Burton 2014 Journal of Business Research Fast Food McDonald's

* Newman, Christopher L., Elizabeth Howlett, and Scot Burton (2014) “Implications of Fast Food Restaurant Concentration for Preschool-Aged Childhood Obesity,” Journal of Business Research, 67(8), 1573-1580.

* Lead Article

Cool coo country of origin labeling review

Newman, Christopher L., Anna M. Turri, Elizabeth Howlett, and Amy Stokes (2014) “Twenty Years of Country-of-Origin Food Labeling Research: A Review of the Literature and Implications for Food Marketing Systems," Journal of Macromarketing, 34(4), 505-519.

corporate social responsibility sustainability consumer fit

Lee, Eun Mi, Seong-Yeon Park, Molly I. Rapert, and Christopher L. Newman (2012) “Does Perceived Fit of Consumers Matter in CSR Issues?” Journal of Business Research, 65(11), 1558-1564.

climate change message framing sustainability consumer concern advertising

Newman, Christopher L., Elizabeth Howlett, Scot Burton, John Kozup, and Andrea Tangari (2012) “The Influence of Consumer Concern on Framing Effects for Environmental Sustainability Messages,” International Journal of Advertising, 31(3), 511-528.

fruit vegetable consumption state marketing agricultural campaigns

Howlett, Elizabeth, Scot Burton, Christopher L. Newman, and Michael Faupel (2012) “The Positive Influence of State Agricultural Marketing Programs on Adults’ Fruit and Vegetable Consumption,” American Journal of Health Promotion, 27(1), 17-20.

*Martin, David, Ryan T. Howell, Christopher L. Newman, and Kelly Martin (2012) “Validation of EventServ-Short: A Brief Measure of Customer Satisfaction with Game Day Services,” Managing Service Quality, 22(4), 386-398.

* Since changed to the Journal of Service Theory and Practice.

sustainability consumer packaged goods executive interviews

Rapert, Molly I., Christopher L. Newman, Eun Mi Lee, and Seong-Yeon Park (2010) “Seeking A Better Place: Sustainability in the CPG Industry,” Journal of Global Academy of Marketing Science, 20(2), 199-207.

risky recreation risk taking mountaineering mountain climbing extreme sports

Newman, Christopher L., Steven W. Kopp, and Kenneth Bates (2010) “Approaching the Summit: Understanding Motivations of Recreational Risky Behavior,” International Journal of Sport and Society, 1(1), 173-184.